Dan Tobin Smith - Jay Z Album Cover

Dan has recently shot one of the most hotly tipped album releases of the year, The Blueprint 3 from Jay Z. To find out more about how Dan got involved in the project, check out the eclectic website, It's Nice That

"We all liked the idea that the installation was almost machine like, like all these things were interlinked. That’s why everything is packed and jumbled together. Like it had kind of grown out of this corner".



Greg Burke, the creative director on the project at Atlantic records had seen the Letter ‘E’ Dan had shot with the set designer Nicola Yeoman for a project back in May 2008...





Personally, I love the Y from his series...